Marketing Content Manager (Cybersecurity/Networking)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Marketing Content Manager (Cybersecurity/Networking): Owns the end-to-end content lifecycle, crafting website copy, ad creative, thought leadership blogs, and email campaigns with an accent on clarity and impact across every channel. Focus on translating complex technical concepts into accessible narratives and ensuring consistency of brand voice.
Location: Flexible hybrid work environment based out of Santa Clara, CA.
Salary: $140,000 – $190,000 per year
Company
is transforming how the world’s most complex networks are managed and secured with a network digital twin.
What you will do
- Own and optimize copy across forwardnetworks.com, including homepage, product pages, solution pages, and landing pages.
- Write compelling ad copy for paid search (Google Ads), LinkedIn, display, and retargeting campaigns.
- Write all email copy for nurture sequences, product announcements, event promotions, and newsletters.
- Develop and maintain a content calendar for the blog, aligning with product launches, industry trends, and SEO goals.
- Write copy for sales enablement materials including one-pagers, pitch decks, battlecards, and case study summaries.
- Serve as the guardian of ' brand voice — ensuring consistency, clarity, and impact across every channel.
Requirements
- 5+ years of B2B content marketing or copywriting experience, ideally in enterprise SaaS or cybersecurity/networking.
- Exceptional writing and editing skills across multiple formats.
- Ability to understand and synthesize complex technical concepts and communicate them clearly to a non-technical audience.
- Strong project management skills with the ability to juggle multiple deadlines and stakeholders.
- Experience collaborating with design, product marketing, and demand gen teams.
- Comfort using analytics to measure content performance and inform strategy.
Nice to have
- Familiarity with networking, cybersecurity, or cloud infrastructure concepts.
- Experience with SEO tools (Semrush, Ahrefs, Clearscope, or similar).
- Experience with marketing automation platforms (HubSpot, Marketo, Pardot).
- Background writing for technical audiences including network engineers, IT leaders, or CISOs.
- Content design/layout skills in Adobe Creative Cloud product suite.
Culture & Benefits
- Competitive salary and equity in a high-growth company.
- Comprehensive health, dental, and vision benefits.
- Flexible hybrid work environment.
- Opportunity to own and shape the brand voice of a category-defining platform.
- A collaborative, low-ego team that values craft, curiosity, and clear thinking.
- Regular exposure to cutting-edge technology and a customer base that includes some of the world's largest enterprises.
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