Senior Field Marketing & ABM Manager (AI)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
Senior Field Marketing & ABM Manager (AI): Executing high-impact field programs and 1:1 account-based marketing strategies to drive revenue growth for an AI-native automation platform with an accent on territory strategy and sales partnership. Focus on designing creative, unconventional field experiences and managing large-scale ABM campaigns to penetrate strategic accounts in the East Coast market.
Location: Must be based in New York and available for 25β50% travel
Salary: $125,000 β $200,000
Company
is an AI-native automation platform building intelligent agents that replace manual operational workflows for enterprise organizations.
What you will do
- Define and execute the East Coast go-to-market strategy for field marketing and ABM programs.
- Design 1:1 and 1:many field experiences, including dinners, hackathons, and innovative out-of-the-box tactical campaigns.
- Orchestrate ABM programs across channels like direct mail, events, and content to engage strategic target accounts.
- Partner with Sales to align marketing activities with active opportunities, pipeline gaps, and deal strategy.
- Track program impact through account engagement, pilot conversion rates, and closed-won revenue metrics.
- Test unconventional marketing tactics to improve market penetration and brand engagement.
Requirements
- 5β7+ years of experience in field, experiential, growth, or ABM marketing.
- Proven ability to partner with Sales teams targeting Enterprise and Strategic accounts.
- Proficiency in Salesforce, Hubspot, and intent tools like 6sense or Demandbase.
- Ability to travel up to 25β50% of the time, especially during seasonal peaks.
- Strong data analysis skills with a track record of driving measurable pipeline and revenue.
- Proven ability to turn vague goals into concrete, data-driven execution plans.
Nice to have
- Previous experience marketing to IT, Engineering, or Security leadership.
Culture & Benefits
- Opportunity to shape the success of a high-growth AI-native product.
- Collaborative environment that values innovation, ownership, and accountability.
- Supportive culture backed by top-tier investors like Sequoia and General Catalyst.
- Direct involvement in scaling a nascent AI platform with significant budget and responsibility.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β