Product Marketing Manager (Medtech)

TL;DR

Product Marketing Manager (Medtech): Driving go-to-market strategies and product messaging for a healthcare automation platform with an accent on persona-driven content and competitive positioning. Focus on building sales enablement collateral, fueling product launches, and bridging the gap between product strategy and market execution.

Location: Must be based in New York and able to work from the Chelsea office 4 days/week

Salary: $140,000 - $160,000

Company

hirify.global is a healthtech startup that uses AI to automate patient referral processes, helping healthcare providers reduce delays and denials.

What you will do

• Create and own comprehensive product marketing messaging and positioning frameworks.
• Develop high-impact sales enablement content including decks, one-pagers, and training materials.
• Collaborate with Product, Sales, and Customer Success teams to align messaging with buyer personas.
• Execute launch campaigns and deliver competitive analyses for new healthcare verticals.
• Communicate marketing strategy and vision clearly to internal stakeholders.

Requirements

• 5+ years of product marketing experience in a B2B SaaS startup environment.
• Proven ability to write creative, clear, and complex technical content.
• Deep understanding of product marketing strategy, positioning, and buyer personas.
• Ability to work from the Chelsea office 4 days/week.
• Strong interpersonal skills with conviction in presenting products to the world.

Nice to have

• Experience in the healthcare or healthtech industry.

Culture & Benefits

• Unlimited PTO to support work-life balance.
• 100% paid employee health benefit options.
• Employer-funded 401(k) match.
• Competitive parental leave policies.
• In-office perks including free lunch and a fully stocked snack pantry.