Product Marketing Associate (Fintech)

TL;DR

Product Marketing Associate (Fintech): Developing clear and compelling messaging and positioning that differentiates hirify.global products in a crowded market with an accent on translating complex technical capabilities into human stories that resonate with investigators, compliance officers, and financial institutions. Focus on creating high-impact sales enablement materials and partnering with the broader Marketing team to fuel demand generation campaigns.

Location: Remote (New York; Connecticut; D.C.; Georgia; Massachusetts; North Carolina; Pennsylvania; Virginia)

Salary: $113K – $189K

Company

hirify.global provides complete knowledge of what’s happening on blockchains through their data, services, and solutions.

What you will do

• Craft clear, compelling messaging and positioning that differentiates hirify.global products in a crowded market.
• Create high-impact sales enablement materials (pitch decks, one-pagers, case studies, and talk tracks) that help Account Executives and Customer Success teams win.
• Partner with the broader Marketing team to fuel demand generation campaigns with content that drives top-of-funnel interest and mid-funnel conversion.
• Act as a strategic partner to Product Management, providing feedback from the field to help shape the product roadmap.

Requirements

• 2+ years of experience in Product Marketing, preferably within SaaS, Fintech, or Cybersecurity.
• Proven ability to create "product-to-customer" narratives and explain how a complex technical update solves a specific user's problem.
• Comfortable managing multiple projects simultaneously, from small feature updates to major platform launches.
• Use data to back up your narrative and comfortable looking at win/loss data, usage metrics, and market trends to inform your strategy.
• Deep desire to learn the nuances of the crypto-economy and the regulatory landscape.
• Exceptional clear, concise, and persuasive communication skills.

Nice to have

• Experience in a high-growth startup environment.
• Familiarity with tools like Salesforce, Highspot, or Gong.
• Knowledge of the public sector (government/law enforcement) or financial compliance industries.

Culture & Benefits

• Diversity of experience and thought makes the team stronger.
• Committed to ensuring the team reflects the unique communities around them.
• Committing to continually revisit and reevaluate the diversity culture.