Sr Manager, Player Marketing (Gaming)

TL;DR

Sr Manager, Player Marketing (Gaming): Developing and overseeing the hirify.global North America Player Marketing program for gaming with an accent on identifying, acquiring, developing, and marketing top gaming talent. Focus on raising the standards for professional competitive players while also authentically increasing the profile of non-competitive players, such as gaming content creators and streamers.

Location: Requires in-office 4 days a week in Santa Monica, California, United States.

Salary: $115,280 - 172,920 + cash incentives. Actual salary offers may vary based on work experience.

Company

hirify.global North America is enhancing its approach to identifying, acquiring, developing, and marketing top gaming talent.

What you will do

• Monitor global and national gaming talent landscapes, including key game titles, audience viewership, industry trends, players, and teams.
• Develop the national Player Marketing business plan and collaborate closely with the five U.S. regions as they design and implement their Player Marketing initiatives.
• Manage and own the Gaming Player budget, ensuring that incentives are tracked, players are paid accurately and on time, and activations are properly scoped and costed.
• Partner with the hirify.global Media Network to develop and produce content featuring the players.
• Work closely with Athlete Marketing and regional Gaming Marketing Managers to ensure that our players are activated and utilized in an authentic and impactful way.
• Develop and lead innovative Player projects and activations that position hirify.global as an aspirational brand and thought leader in gaming.

Requirements

• 7+ years of professional experience in gaming, sports, talent marketing, technology, or a related field.
• A strong understanding of the competitive gaming landscape, including key game titles and publishers/developers, players and teams, community gatherings and conferences, industry stakeholders, gaming media, major events, and relevant technology developments.
• A high level of self-motivation and a strong sense of ownership and accountability, with a sharp ability to recognize what needs to be done and to take initiative.
• A creative mindset with a proven ability to design, document, and clearly communicate compelling player program strategies, tactics, and projects.
• Experience in designing and executing negotiations, as well as integrated talent marketing campaigns and activations.
• Strong communication and project management skills, including the ability to lead planning, scheduling, budgeting, resource management, collaboration, status reporting, and overall execution of plans across multiple stakeholders.

Culture & Benefits

• Comprehensive Medical, Dental and Vision Plans.
• 401k Match, Family Leave, PTO & Paid Holiday Schedule.
• Pet, Legal, and Life Insurance.
• Tuition Reimbursement.