Senior Partner Marketing Manager (SaaS)

TL;DR

Senior Partner Marketing Manager (SaaS): Developing and managing strategic relationships with key partners to plan and execute co-marketing campaigns that generate partner-sourced pipeline for sales teams with an accent on omni-channel marketing campaigns. Focus on interpreting performance reporting and data insights, and continuously optimizing partner marketing strategies based on market trends.

Location: Hybrid in Toronto, Canada

Company

hirify.global is a leader in travel and expense solutions, creating a future where technology drives business value and inspires extraordinary results through its AI-powered platform.

What you will do

• Develop and manage strategic relationships with key partners to plan and execute co-marketing campaigns that generate partner-sourced pipeline for sales teams.
• Serve as the primary point of contact for partner marketing initiatives, building strong relationships with stakeholders across multiple levels.
• Plan and execute logistics and tactics for large tradeshows and smaller regional or bespoke events.
• Create and deploy integrated, multi-channel marketing campaigns aligned to segment needs in collaboration with sales leadership.
• Write and optimize compelling marketing copy for email, webinars, and related programs to drive audience engagement.
• Monitor, analyze, and continuously optimize partner marketing strategies based on performance data and market trends.

Requirements

• Bachelor’s degree (or equivalent work experience); degree in Marketing, Business, or a related field preferred.
• Minimum of 5+ years of experience in a B2B SaaS environment in a revenue-generating role.
• Proven ability to develop, execute, and optimize omni-channel marketing campaigns that drive measurable results.
• Strong analytical skills with experience managing budgets and interpreting performance reporting and data insights.
• Excellent written and verbal communication skills, including editing and proofreading for high-quality marketing content.
• Hands-on experience with marketing automation platforms and CRM systems, including Salesforce.

Culture & Benefits

• Competitive pay, flexible work, and an inclusive, collaborative environment that supports your success.
• Work alongside some of the brightest minds in finance, tech, and AI to solve real-world challenges.
• Drive efficiency, innovation, and smarter financial decision-making for businesses everywhere.