Digital Marketing Manager (SaaS)

TL;DR

Digital Marketing Manager (SaaS): Owning and executing hirify.global's digital marketing strategy across paid and organic channels, turning technical content into measurable pipeline. Focus on planning, launching, and optimizing multi-channel campaigns that drive qualified pipeline for the Sales team.

Location: EMEA - Remote

Company

hirify.global is building an OpenTelemetry-native, AI-centric platform that eliminates vendor lock-in and meaningless toil.

What you will do

• Own and execute hirify.global's digital marketing strategy across paid search, paid social, display, and retargeting channels.
• Plan, launch, and optimize multi-channel campaigns that drive qualified pipeline for the Sales team.
• Manage and grow our organic presence through SEO, content distribution, and social media strategy.
• Build and maintain marketing dashboards to track campaign performance, CAC, and attribution across the funnel.
• Collaborate with Content and DevRel to amplify technical content through digital channels.
• Manage the digital marketing budget, optimizing spend allocation based on performance data.

Requirements

• 4+ years of experience in digital marketing at a B2B SaaS company, ideally in developer tools or infrastructure.
• Proven track record of running paid campaigns that directly contributed to pipeline and revenue.
• Strong analytical skills and make decisions based on data.
• Experience with SEO strategy and organic content distribution.
• Hands-on proficiency with ad platforms (Google Ads, LinkedIn Ads, Meta) and marketing automation tools.
• Excellent communication skills and the ability to translate technical product value into compelling campaign messaging.

Nice to have

• Experience marketing to a technical audience (DevOps, SRE, platform engineering).
• Familiarity with the observability or cloud-native ecosystem.
• Experience with ABM strategies and tools like HubSpot or 6sense.
• Experience in a high-growth, venture-backed startup environment.

Culture & Benefits

• Flexible, remote-first work environment with offices in New York, Amsterdam, and Munich.
• Collaborative, fast-moving team culture with a builder mindset.
• Clear path for career growth and development.
• Direct access to founders and leadership.
• Competitive salary & meaningful equity participation.
• €60/month phone & internet allowance.