TL;DR
Digital Marketing Manager (AI): Designing and executing multi-channel campaigns to drive awareness, engagement, and pipeline for an AI software platform in the healthcare life sciences industry with an accent on paid media, email, LinkedIn, and partner promotions. Focus on building predictable, high-quality pipeline that supports growth in a fast-moving, AI-native environment.
Location: Hybrid schedule in Boston, Massachusetts
Salary: $80,000 - $125,000 + equity options
Company
hirify.global is an AI software platform that enables healthcare life sciences companies to ship life-saving regulated products in weeks instead of years.
What you will do
- Design and execute multi-channel digital marketing campaigns across LinkedIn, email, paid media, and industry publications.
- Build and optimize campaigns that drive registrations, downloads, and qualified engagement.
- Partner closely with Sales and BDRs to ensure strong lead follow-up and pipeline conversion.
- Build and refine website conversion paths including landing pages, forms, and nurture flows that reliably turn interest into sales-qualified pipeline.
- Analyze campaign and funnel performance to identify what drives pipeline and scale successful efforts.
- Leverage AI and automation tools to improve targeting, messaging, and campaign performance.
Requirements
- 1–3+ years of experience in B2B SaaS demand generation or digital marketing.
- Experience executing multi-channel campaigns across paid media, email, and social channels.
- Proven ability to drive registrations, downloads, or event participation.
- Experience with tools such as HubSpot, Google Ads, LinkedIn Ads, and Google Analytics.
- Strong ability to manage multiple campaigns and work independently.
- Clear, concise communicator with strong collaboration skills.
Nice to have
- Experience in high-growth B2B SaaS environments.
- Familiarity with account-based marketing (ABM) programs.
- Experience working with agencies or external marketing partners.
- Exposure to AI-driven marketing tools and workflows.
Culture & Benefits
- Competitive compensation.
- Generous stock options possible.
- Work in an exciting field with a positive impact on the world.
- Opportunity to learn and grow as part of a global team.
- Generous PTO for full-time.
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