Demand Generation Manager (SaaS)

TL;DR

Demand Generation Manager (SaaS): Driving end-to-end marketing strategy and execution for the South Korean market with an accent on lead pipeline growth, brand influence, and cross-functional GTM alignment. Focus on scaling field and digital demand programs, optimizing data-driven marketing engines, and collaborating closely with regional leadership to accelerate business growth.

Location: Must be based in Seoul, South Korea

Company

hirify.global is a leading global enterprise software company specializing in agentic automation and AI-driven business transformation.

What you will do

• Build and execute comprehensive marketing plans aligned with regional revenue targets and segment priorities.
• Lead field marketing, digital demand, events, ABM, and PR strategies to accelerate pipeline and deal conversion.
• Partner with BDR and sales teams to align territories, account plans, and demand generation motions.
• Localize global campaigns and develop region-specific initiatives for enterprise and commercial segments.
• Establish a robust data-driven marketing engine for forecasting, budgeting, and ROI analysis.
• Drive brand thought-leadership, analyst outreach, and executive visibility in the South Korean market.

Requirements

• 10+ years of B2B tech marketing experience within a high-growth SaaS or enterprise software company.
• Fluency in Korean and English is required.
• Proven track record of scaling field and digital demand generation programs.
• Hands-on expertise in marketing automation, pipeline analytics, and lead generation frameworks.
• Ability to travel as required by the business.

Culture & Benefits

• Opportunity to shape the future of agentic automation in a dynamic technology landscape.
• Autonomy to innovate with a world-class product portfolio and global team support.
• Inclusive and diverse workplace environment that values different backgrounds and perspectives.
• Flexible work arrangements depending on business needs and role requirements.