Demand Generation Manager (SaaS)

TL;DR

Demand Generation Manager (SaaS): Owning the strategy and execution of multi-channel campaigns that drive sales-qualified opportunities (SQOs) across the funnel with an accent on building brand awareness and generating pipeline in high value accounts. Focus on leveraging demand gen tech stack, building audience segments, and continuously testing and iterating to improve conversion at every stage.

Location: Availability to collaborate across U.S. and European time zones as needed to support a globally distributed team

Company

hirify.global is the next-generation platform for search and discovery in ecommerce, built to explicitly optimize for metrics like revenue, conversion rate, and profit.

What you will do

• Own the strategy and execution of multi-channel campaigns that drive sales-qualified opportunities (SQOs) across the funnel.
• Build the 1:few program — including email nurtures, webinars, and paid media — to build brand awareness and generate pipeline in high value accounts.
• Work closely with the Demand Generation Lead on select 1:many campaigns.
• Operate at the intersection of marketing strategy, technology, and analytics.
• Own campaign performance reporting and be accountable for pipeline contribution and SQO targets.

Requirements

• 2-4 years of experience in B2B demand generation or growth marketing, with a demonstrated track record of driving pipeline and sales-qualified opportunities
• Hands-on proficiency with HubSpot, 6sense, and Salesforce
• Experience designing and executing both 1:many scaled programs (email nurtures, webinars, paid campaigns) and 1:few account-based plays for targeted segments
• Strong analytical skills with the ability to build campaign reporting, interpret funnel metrics, and make data-driven optimization decisions
• Excellent cross-functional collaboration skills, particularly with Sales — you know how to align on target account lists, SQO definitions, and feedback loops
• Experience with A/B testing, audience segmentation, and multi-touch attribution in a SaaS or technology company

Culture & Benefits

• Unlimited vacation time - we strongly encourage all of our employees take at least 3 weeks per year
• A competitive compensation package including stock options
• Fully remote team - choose where you live
• Work from home stipend! We want you to have the resources you need to set up your home office
• Apple laptops provided for new employees
• Company sponsored US health coverage (100% paid for employee)