TL;DR
Demand Generation Lead (AI): Developing and scaling end-to-end demand generation engines for enterprise business products with an accent on AI-native tooling, programmatic outbound, and intent-based targeting. Focus on accelerating pipeline growth, designing multi-channel experiments, and optimizing the marketing-to-sales funnel through rigorous data analysis.
Location: Hybrid role based in San Francisco or New York City
Salary: $200,000 – $215,000
Company
hirify.global is an AI-native search and research platform focused on delivering accurate answers and accelerating knowledge discovery.
What you will do
- Own the end-to-end demand generation strategy for enterprise and business products.
- Architect modern, AI-driven demand engines utilizing programmatic outbound and automated workflows.
- Execute multi-channel campaigns including ABM, paid, organic, and partnerships.
- Define targeting strategies for enterprise personas such as IT leaders, developers, and executives.
- Partner with Sales and Revenue Operations to continuously optimize the marketing-to-sales pipeline.
- Build and maintain data dashboards to measure attribution and drive evidence-based decisions.
Requirements
- 5+ years of experience scaling growth channels at a fast-paced startup.
- Proven track record of driving revenue growth in B2B or SaaS environments.
- Technical proficiency in SQL and BI tools like Looker, Omni, Hex, or Tableau.
- Deep interest in building homegrown AI-driven outbound engines and personalization platforms.
- Ability to thrive in ambiguous, early-stage environments with high autonomy.
Culture & Benefits
- Comprehensive benefits package including medical, dental, and vision insurance.
- Equity compensation.
- Retirement savings plans.
- Fitness, commuter, and dependent care accounts.
- Dynamic environment focused on rapid experimentation and technical innovation.
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