Head Of Organic Growth (Fintech)

TL;DR

Head of Organic Growth (Fintech): Leading organic growth strategy by managing SEO, content, and social media to drive inbound leads and build brand authority with an accent on AI-driven search dominance and conversion optimization. Focus on orchestrating content strategy, scaling high-impact marketing funnels, and managing cross-functional creative teams to maximize organic lead quality.

Location: Hybrid in Riga, or Remote within the EU or UK (preference for Baltic countries).

Compensation: €5,000–€7,000 Gross.

Company

An established international payments and acquiring provider offering end-to-end financial infrastructure for merchants, fintechs, and digital businesses across Europe and global markets.

What you will do

• Define and execute a comprehensive strategy to drive organic traffic and lead generation.
• Lead the transition from traditional SEO to LLM-based search and answer engine dominance.
• Oversee content marketing, creative design, and social media presence to ensure brand consistency.
• Manage external agencies to ensure high-performance delivery and lead quality.
• Collaborate with Product Marketing to optimize inbound funnels and lifecycle lead nurturing.
• Experiment with new distribution channels, content formats, and landing page UX.

Requirements

• 7+ years of experience in SEO, content, or organic growth in Fintech or SaaS.
• Must be based in the EU or UK.
• Proven track record of managing cross-functional teams and external agencies.
• Deep understanding of site architecture, backlink strategies, and AI search principles.
• Experience in building repeatable systems for lead generation and measurable organic traffic growth.

Culture & Benefits

• Competitive salary with a full social benefits package.
• Opportunity to work on large-scale payment infrastructure projects.
• Continuous learning and training on cutting-edge industry trends.
• Flexible work environment with a focus on professional development and coaching.
• Regular team-building activities and a supportive, growth-oriented culture.