TL;DR
Growth Manager (SaaS/Edtech): Building and optimizing a predictable demand generation engine for the corporate segment across international markets with an accent on lead generation strategies, marketing automation, and multi-channel acquisition. Focus on scaling corporate marketing efforts, driving MQL/SQL targets, and aligning cross-functional teams to expand our global reach in the B2B sector.
Location: Hybrid (must be based in or able to commute to Brussels or Paris)
Company
hirify.global is an edtech company providing an interactive platform that helps educators and corporate trainers engage their audiences and foster active learning.
What you will do
- Define ICPs and corporate personas while collaborating with Sales to prioritize key markets.
- Develop and execute multi-channel campaigns including SEO, paid search/social, and outbound to drive lead generation.
- Optimize CRM flows, lead scoring, and nurturing automations in collaboration with the CRM Manager.
- Coordinate with Product Marketing, SEO, and Events teams to ensure cohesive messaging and GTM alignment.
- Build and maintain marketing dashboards to track pipeline, conversion rates, and channel performance.
- Continuously iterate on acquisition strategies based on data-driven insights and market trends.
Requirements
- 5-7+ years of experience in B2B marketing, specifically within SaaS or EdTech.
- Proven track record of scaling marketing operations in an international environment.
- Strong proficiency in both French and English (bilingual).
- Strategic thinker with a strong bias for execution and a data-driven mindset.
- Experience with automation, CRM flows, and scrapping best practices.
- Deep interest in educational technology and its impact on corporate learning.
Culture & Benefits
- Join a fast-growing, collaborative team of 80+ passionate professionals.
- Work in a diverse environment focused on building products with real-world impact.
- Hybrid work model with office locations in Brussels and Paris.
- Opportunity to shape the strategy for an underdeveloped yet high-growth corporate segment.
Hiring process
- Initial 30-minute screening with the recruiting team.
- 90-minute business case assessment with the Head of Marketing.
- 30-minute panel interview with colleagues.
- Final 30-minute interview with the CEO.
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