TikTok Specialist (iGaming)

TL;DR

TikTok Specialist (iGaming): Driving B2C brand growth on TikTok by developing native content strategies and managing high-performing campaigns with an accent on trend adaptation and community building. Focus on executing scripted campaigns, managing influencer squads, and analyzing engagement metrics to drive brand conversion.

Location: Global remote or hybrid in UAE, Malta, UK, Italy, Austria, Serbia, or Romania.

Company

hirify.global is an international technology company operating across seven countries, specializing in scalable solutions for the iGaming and sports industries.

What you will do

• Develop and execute TikTok-first content strategies that align with brand values.
• Ideate and script engaging campaigns while coordinating with creators and editors.
• Monitor platform trends and adapt them into native, high-performing content.
• Manage influencer communities and recruit brand squads for UGC campaigns.
• Optimize hooks, captions, and posting schedules to maximize reach and engagement.
• Analyze performance metrics and iterate on content experiments based on data insights.

Requirements

• Proven experience growing TikTok communities and accounts.
• Deep expertise in TikTok algorithms, trends, and short-form video formats.
• Strong creative writing and storytelling skills in English.
• Familiarity with paid TikTok Ads and platform technical advancements.
• Passion for the sports landscape and delivering engaging, topical content.

Nice to have

• Experience working with sports or iGaming brands.

Culture & Benefits

• Hybrid and remote work arrangements with flexible working hours.
• Private health insurance provided.
• Dedicated wellbeing day and training development opportunities.
• Collaborative team environment with regular social and team-building activities.