Creative Strategist (Ecommerce)

TL;DR

Creative Strategist (Ecommerce): Leading the development, testing, and launching of acquisition ideas across key paid media channels for a high-growth global DTC brand with an accent on creative strategy, growth, and data. Focus on scaling creative performance, balancing creativity with commercial objectives, and building structured creative testing frameworks.

Location: Greater London

Salary: £45,000.00 to £50,000.00

Company

hirify.global is a recruitment agency.

What you will do

• Own paid-media creative end to end, from concept through to live acquisition campaigns.
• Strategize and oversee the creation of engaging and persuasive content that drives traffic and boosts sales for ecommerce.
• Oversee the ideation of campaigns, working alongside the wider team to deliver world-class paid advertising collateral.
• Build structured creative testing frameworks, hypotheses, and sprint-based workflows.
• Interpret key metrics (CPA, ROAS, CTR, hooks, retention) to inform creative decisions.
• Create and iterate static and video assets, including mock-ups using AI and lightweight design tools.

Requirements

• Experience delivering exceptional marketing creative and driving new customer acquisition in D2C/ecommerce (health/wellbeing/supplements/sports background is a plus).
• Experience developing acquisition creative for Meta-led paid media and adjacent performance channels.
• Understanding of ad platforms (namely Meta & TikTok) to adapt content and storytelling across different mediums.
• Experience briefing, managing, and evaluating UGC creators, designers, videographers, and editors.
• Commercially astute, able to balance creative decision-making with a focus on ROI.
• Comfortable working in a fast-moving, entrepreneurial environment where priorities evolve quickly.

Culture & Benefits

• High-impact role at a globally scaling DTC business entering a pivotal growth phase.
• Opportunity to build and own a creative playbook from the ground up.
• Close collaboration with founders and senior growth leadership.
• Culture that values ownership, curiosity, and learning, with strong support structures in place.
• Flexible working and a high-trust environment.