Loyalty Marketing Manager (Marketing)

TL;DR

Loyalty Marketing Manager (Marketing): Defining and implementing innovative loyalty strategies to increase customer lifetime value, reduce churn, and foster brand advocacy with an accent on designing, launching, and managing a world-class loyalty program. Focus on developing a multi-year roadmap and executing strategies to build lasting customer relationships.

Location: Hybrid, Foster City, CA

Salary: $142,000–$156,000 a year

Company

hirify.global is developing the first ground-up, fully autonomous vehicle fleet and supporting ecosystem to bring mobility-as-a-service to urban environments.

What you will do

• Define and implement innovative loyalty strategies to increase customer lifetime value (CLV), reduce churn, and foster brand advocacy.
• Design, launch, and manage the hirify.global loyalty program from the ground up, creating a world-class experience.
• Develop and maintain a multi-year loyalty program roadmap, outlining key milestones and strategic initiatives.
• Own all marketing promotions, including strategy, planning, execution, budget, tracking, and performance analysis.
• Identify, evaluate, and execute new loyalty opportunities and strategic partnerships.

Requirements

• 6+ years of experience, with 3+ years of experience in loyalty marketing, customer promotions, customer retention, or a related role.
• Proven experience launching and scaling a customer loyalty program from concept to execution.
• Direct experience managing promotional campaigns and marketing budgets.
• Familiarity with CRM and marketing automation platforms (e.g., Salesforce Marketing Cloud, Braze, Iterable).

Culture & Benefits

• Creative, collaborative environment where great ideas thrive.
• Comprehensive benefits package including paid time off, hirify.global Stock Appreciation Rights, Amazon RSUs, health insurance, and disability insurance.
• Opportunity to reinvent personal transportation.
• Commitment to building a team with diverse perspectives, backgrounds, experiences, and skills.