Data Marketing Analyst

TL;DR

Data Marketing Analyst: Defining and implementing measurement frameworks for brand marketing efforts with an accent on social listening, sentiment analysis, and conversion tracking. Focus on collaborating with product data teams to identify cross-functional patterns and optimize marketing strategies.

Location: Full remote work globally, with an option for relocation to Limassol, Cyprus.

Company

hirify.global is a technology company building the future of live entertainment by providing high-quality live streaming experiences.

What you will do

• Establish a comprehensive measurement framework for brand marketing efforts.
• Develop tracking and reporting systems and dashboards for real-time reporting.
• Implement tools to track brand sentiment, share of voice, and social media conversations.
• Collaborate with product data teams to explore correlations between marketing and product metrics.
• Serve as a key internal partner for brand health research.
• Provide insights on various metrics to inform brand marketing strategies and refine campaigns.

Requirements

• 3+ years of experience in marketing analytics, brand measurement, or data analysis.
• Proficiency in social listening tools, share-of-voice analysis, and social media tracking.
• Experience with Google Analytics, Tableau, or other data visualization and reporting software.
• Knowledge of digital marketing metrics, including audience demographics and conversion tracking.
• Ability to collaborate effectively with cross-functional teams.
• Bachelor’s degree in Marketing, Data Science, Statistics, or a related field.
• English: B2 required.

Nice to have

• Experience with brand health studies and consumer insights.
• Familiarity with customer journey mapping, attribution modeling, and advanced statistical analysis.
• Background in a consumer-driven industry with high social media and video engagement.

Culture & Benefits

• Full remote work.
• Competitive compensation with a service contract.
• Transparent performance reviews twice a year, with bonus opportunities and salary adjustments.
• Annual allowance for home office improvements, sports activities, or equipment upgrades.
• Investment in your development: paid language courses, access to learning platforms, and mindfulness benefits.
• Career growth in a fast-scaling project with opportunities to influence technical decisions.
• Option for EU-based employment contract and a 3-year Cyprus work visa with full relocation support, including assistance for your family, flights, 1-month company-covered apartment, and private medical insurance.
• Access to a fully equipped office in Limassol’s city center, with free catering and an in-house coffee bar.

Hiring process

• HR interview (40 min).
• Technical interview (1 hour).
• Test task.
• Final interview (1 hour).