Marketing Manager Events

TL;DR

Marketing Manager Events: Developing and executing strategic marketing campaigns for FT Live's Pharma and Life Sciences events with an accent on audience growth, multi-channel campaign execution, and partnership building. Focus on data-driven marketing strategies, digital engagement, and optimizing event delegate and sponsorship revenue.

Location: London, UK with a 50% hybrid work model (two to three days onsite)

Company

The hirify.global is a leading global news organisation known for authoritative journalism and a collaborative culture supporting career growth and wellbeing.

What you will do

• Develop and execute data-led multi-channel marketing strategies to increase event awareness and delegate attendance.
• Plan and deliver integrated campaigns across email, web, digital and print advertising, SEO, social media, and content marketing.
• Manage strategic partnerships to extend event reach and strengthen audience engagement.
• Monitor campaign performance and optimize marketing ROI through data analysis.
• Collaborate closely with content, sales, and operations teams to support event success and revenue targets.

Requirements

• Location: Based in or able to work in London, UK with hybrid attendance.
• 4–5+ years experience in B2B marketing, preferably in events, media, or agency environments.
• Proven ability to develop and execute multi-channel marketing campaigns with a strong commercial mindset.
• Experience with CRM platforms, marketing automation, Google Analytics, and digital performance metrics.
• Excellent copywriting, communication, organizational, and stakeholder management skills.

Nice to have

• Experience marketing large-scale conferences or B2B events.
• Familiarity with Pharma or Life Sciences industry audiences.
• Experience with partnership marketing or industry associations.

Culture & Benefits

• 50% hybrid working model fostering trust and flexibility.
• Generous annual leave, medical cover, and inclusive parental leave packages.
• Subsidised gym memberships and community engagement opportunities.
• Supportive and diverse workplace committed to equity and inclusion.