TL;DR
Senior Product Analyst (UPL): Optimizing Zopa's Unsecured Personal Loans product performance with an accent on accelerating growth, fine-tuning performance, and unlocking new value streams. Focus on defining core metrics, designing experiments, and analyzing complex lending and Open Banking datasets to drive incremental originations.
Location: Hybrid, London
Company
Zopa is a fast-growing bank focused on doing things differently, with its Unsecured Personal Loans (UPL) product anchoring the bank's unit economics and serving around 6% of the UK unsecured personal loans market.
What you will do
- Partner with Product, Credit Risk, Decisioning, and Commercial teams to understand and optimize the end-to-end lending funnel.
- Define, embed, and evolve core metrics across acquisition, eligibility, approval, conversion, and in-life servicing.
- Identify and prioritize opportunities to improve funnel efficiency, customer experience, and commercial performance.
- Design and evaluate experiments across acquisition, pre-approval, eligibility, and servicing journeys.
- Analyze complex lending and Open Banking datasets to unlock new growth opportunities.
- Model and forecast the impact of product, credit, and growth initiatives.
- Own analytical projects end-to-end, proactively identifying where insight can drive incremental originations.
Requirements
- Strong SQL skills and experience working with large, complex datasets.
- Experience with BI tools such as Tableau, Looker, or Power BI.
- Combination of analytical rigor with strong commercial judgment.
- Experience working in a data-led, fast-paced environment (e.g., fintech, banking, consulting, or a high-growth start-up).
- Comfortable working with senior stakeholders in high-visibility environments.
- Proactive, curious, and comfortable taking ownership.
Nice to have
- Python experience.
- Experience in lending, originations funnels, credit decisioning, or Open Banking data.
Culture & Benefits
- Join a high-performing, established tribe with ambitious goals.
- Deep domain ownership supported by a strong central Product Analytics team.
- Opportunity to work on products at scale, refining what works and challenging assumptions.
- Collaborate closely with cross-functional teams across Product, Credit, and Commercial functions.
- Directly influence revenue, customer experience, and long-term value creation.
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