Manager, Outbound Sales Development (Ecommerce)

TL;DR

Manager, Outbound Sales Development (Ecommerce): Leading the Mid-Market Sales Development function and owning the outbound pipeline for mid-market merchants with an accent on building and coaching a team of SDRs who work longer, more complex sales cycles. Focus on designing outbound prospecting strategies and developing account prioritization frameworks.

Location: Flexible work environment

Salary: $130,000 - $150,000 CAD

Company

Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences.

What you will do

• Design and execute outbound prospecting strategy targeting mid-market merchants within the NuORDER network.
• Build multi-touch, multi-channel sequencing tailored to longer MM buying cycles and multiple stakeholders.
• Hire, onboard, and develop a team of Mid-Market SDRs, setting clear expectations and performance standards.
• Deliver regular coaching sessions with a focus on discovery quality, objection handling, and stakeholder navigation.
• Own the end-to-end qualification process for MM accounts, from first touch through to AE handoff.
• Partner with Account Executives and Marketing to align on handoff quality, lead scoring, and messaging.

Requirements

• 3–5+ years in sales development or outbound sales, with at least 2 years in a people management role.
• Demonstrated experience running mid-market or enterprise SDR motions with longer sales cycles (60–120+ day cycles).
• Strong understanding of account-based selling, multi-threading, and stakeholder mapping.
• Proficiency with CRM systems (Salesforce preferred) and sales engagement platforms (Outreach, Salesloft, or similar).
• Data-driven mindset with ability to analyze funnel metrics and make decisions based on pipeline data.
• Fluency in English as a working language is required for this position.

Nice to have

• Background in B2B SaaS, POS, e-commerce, or retail technology.
• Experience working with wholesale or retail merchant ecosystems.
• Familiarity with the NuORDER or Lightspeed platform is a strong asset.
• Experience collaborating with cross-functional teams including AEs, RevOps, and Marketing.

Culture & Benefits

• A flexible work environment that empowers you to do your best work.
• A culture that celebrates performance.
• The chance to make an impact in a team that’s big enough for career growth, but lean enough to make your voice heard.
• Flexible paid time off and remote work policies.
• Training opportunities to grow your skills and career.
• Health and wellness credit so you feel your best.