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Customer Marketing Lead
Описание вакансии
Текст:
TL;DR
Customer Marketing Lead: Amplifying the voice of the customer and developing community marketing by designing frameworks for feedback, translating insights into strategies, and assembling a customer advisory board. Focus on fostering customer-led innovation, directing new business initiatives, and enhancing brand loyalty through certification programs.
Location: Hybrid (London, United Kingdom). Must be eligible to work in the UK on a permanent basis (UK / EU citizen or ILR).
Company
is a global data and analytics group focused on making people's opinions heard for the benefit of local, national, and international communities.
What you will do
- Lead on championing customer voice and reporting on customer lifecycle experience company-wide.
- Proactively identify new solutions to solve business problems and gain stakeholder buy-in on strategy.
- Manage and launch external community marketing events across priority markets, engaging with clients face-to-face.
- Develop and launch a product certification program, training super-users to become product evangelists.
- Orchestrate and analyze Customer Satisfaction surveys across the business to understand opportunities for improvement.
- Coordinate with Product, Marketing, Client Success, and Sales teams to constantly enhance and optimize communications across the customer journey.
Requirements
- Passion for customer experience and engagement.
- A strategic mindset to simplify complex problems and execute plans.
- Data-driven approach to designing, analyzing metrics, and transforming data into actionable insights.
- Confident people-person skilled in building relationships, hosting events, and engaging with diverse customers.
- Ability to create compelling content and craft solution-led messaging.
- Expertise in managing projects and prioritization.
- Must be eligible to work in the UK on a permanent basis (UK / EU citizen or ILR).
Nice to have
- Experience managing an online community.
- Designing functioning cross-functional frameworks to implement the voice of the customer.
- Managing and reporting on Customer Satisfaction surveys.
- Experience owning an event-marketing series, or confidence in hosting events.
Culture & Benefits
- Join a global team with a social mission to make millions of people’s opinions heard.
- Driven by shared values: fast, fearless, innovative, diligent, accurate, ethical, respectful, and trusting.
- Strive to provide best-in-class benefits to support physical, financial, and emotional wellbeing.
- Promote a sense of belonging and uniqueness in a supportive workplace for employees.
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