TL;DR
Outbound Growth Manager (AI): Designing, building, and optimizing new business strategy with a key focus on outbound sales and Go-To-Market strategy. Focus on supercharging lead generation and enablement using AI tools and automation platforms, optimizing sales processes, and driving data-driven improvements.
Location: Flexible work environment with remote work policies, enabling work from anywhere globally.
Company
hirify.global is a cloud commerce platform founded in Montreal, Canada in 2005, serving retail, hospitality, and golf businesses in over 100 countries globally.
What you will do
- Lead the Outbound Sales Strategy, understanding the Total Addressable Market (TAM) and defining high-value Ideal Customer Profile (ICP) segments.
- Refine and optimize the entire outbound sales process, from initial contact to opportunity creation.
- Design and implement a data-driven lead scoring system to ensure sales reps prioritize effectively.
- Drive Go-To-Market strategy by integrating AI tools and automation platforms to increase sales representative efficiency and personalization.
- Establish formal closed-loop feedback with Sales to understand closed won/lost reasons and continuously refine messaging and processes.
- Strategically own operational decisions around lead assignment, territory design, and book reshuffles within the CRM.
Requirements
- 5+ years of experience in a high-impact, strategic role such as Outbound Sales Manager, Sales Strategy, or Revenue Operations with a lead generation or prospecting focus, preferably in a B2B SaaS setting.
- Proven ability to define strategy and translate complex Go-To-Market plans into scalable sales processes, with specific experience in territory management and sales organization design.
- Deep expertise in the architecture and use of CRM (e.g., Salesforce), Sales Engagement Platforms (e.g., Outreach/Salesloft), and list building software (e.g., ZoomInfo, Apollo, Clay.com, or D&B).
- Experience using AI in current or previous roles and/or a keen interest and passion for exploring the power of AI in Sales automation, prospecting, and data enrichment.
- Exceptional analytical skills with a proven ability to monitor performance metrics (e.g., pipeline velocity, conversion rates) and implement data-driven process improvements.
- Fluency in English is required as a working language for this global position.
Culture & Benefits
- Flexible paid time off and remote work policies.
- Equity options in the company.
- Contributions to a pension plan.
- Training opportunities for skills and career growth.
- Health and wellness credit.
- Time off to volunteer and give back to the community.
- Computer purchase program for a personal Macbook.
- Enhanced parental leave to support growing families.
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