Senior Yield Data Analyst (Ad Tech)

TL;DR

Senior Yield Data Analyst (Ad Tech): Monitoring, analyzing, and enhancing yield performance across publisher partners, using complex data sets to maximize monetization with an accent on identifying trends, anomalies, and optimization opportunities. Focus on providing data-driven summaries and actionable insights to internal teams and executives, and implementing data-driven best practices.

Location: Remote

Company

hirify.global helps maximize monetization across publisher partners.

What you will do

• Identify, analyze, and interpret trends in complex data sets to maximize publisher yield.
• Extract and analyze bidstream and auction data to surface trends, anomalies, and optimization opportunities.
• Develop and maintain analytic monitoring and alerting systems for yield management.
• Produce data-driven summaries and actionable insights for internal teams and executives.
• Support Yield Managers and Publishers in implementing data-driven best practices and monetization strategies.
• Project manage yield and data initiatives from planning through successful implementation.

Requirements

• Bachelor’s degree or relevant work experience in Mathematics, Economics, Statistics, Business Analytics, Data Science, or a related quantitative field.
• 3-5 years of experience in ad tech; preferably at a digital publisher or ad management company. Minimum 2 years of experience in an analytical role.
• Deep familiarity with header bidding, Prebid, SSPs, DSPs, ad serving, Google Ad Manager, and major ad tech platforms.
• Advanced skills in Excel and Google Sheets. Familiarity with working with large complex data sets.
• Experience in SQL and willingness to adopt new data tools as needed.
• This role is not eligible for visa sponsorship

Nice to have

• Experience with AB testing a plus.
• Experience with LLMs or machine learning tools for data analysis is a bonus.

Culture & Benefits

• Full-Time, Salaried Position
• The opportunity to be part of something BIG