Associate Director - Adobe Target

TL;DR

Associate Director - Adobe Target: Establishing and operating an enterprise experimentation Center of Excellence (COE) with an accent on governance, quality, and measurement standards. Focus on enabling ecommerce and digital teams to independently design, launch, and scale experimentation and personalization programs.

Location: Remote (US)

Salary: $94,000 - $125,000

Company

hirify.global is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions.

What you will do

• Help define and maintain the Adobe Target operating model, governance framework, and standards.
• Partner with ecommerce and digital teams to provide consultation on KPI selection, experiment feasibility, and prioritization.
• Ensure experiments meet statistical rigor and measurement standards.
• Develop and deliver role-based Adobe Target training.
• Support adoption of Adobe Target Premium capabilities, including Auto-Target and Auto-Allocate.
• Drive adoption through education, socialization, and experimentation showcases.

Requirements

• 5–8+ years of experience in digital optimization, experimentation, or personalization.
• Deep hands-on experience with Adobe Target (Standard and/or Premium).
• Strong understanding of A/B and multivariate testing, experiment design, and personalization strategies.
• Experience working in a federated or COE experimentation model.
• Strong communication skills with both technical and non-technical stakeholders.

Nice to have

• Adobe Target certification(s).
• Agency experience with client facing skills required.
• 5+ years of related experience in Product Management and Testing and Personalization with a proven track record of driving customer experience improvements.
• Familiarity with experimentation program maturity models.
• Experience with AI-driven optimization and personalization at scale.

Culture & Benefits

• Cemented in core values that fuel our creativity, ideas, collaboration, and benefits
• Improving experiences and business outcomes for interesting clients and well-known brands.
• Offering time and support for ongoing learning, courses, certification, and conference opportunities.
• Coordinating with clients and teams across time zones that can work around personal commitments and schedules.
• Supporting team members with benefit choices to match you or your family’s needs.
• Empowering team members with encouraged time away from work for rest and relaxation.