Senior Performance Marketing Executive (Fintech)

TL;DR

Senior Performance Marketing Executive (Fintech): Managing, optimizing, and reporting on marketing campaigns across paid social, paid search, and other key channels with an accent on customer acquisition and efficient CAC:LTV. Focus on developing data-driven strategies, implementing structured experiments, and leveraging AI/automation for campaign effectiveness.

Location: Hybrid, London, United Kingdom. Flexible working options are available.

Company

hirify.global is the UK’s fastest-growing financial technology (Fintech) firm, focused on helping established SMEs.

What you will do

• Execute and optimize campaigns across Paid Social, Paid Search, Pmax, and other key channels.
• Provide key insights to help develop and drive strategy.
• Ensure all activity is tracked comprehensively and maintain accurate reporting.
• Provide clear and actionable recommendations by analyzing performance data.
• Set up and optimize workflows and integrations using tools like HubSpot and Zapier.
• Collaborate with Brand, Product, Sales, Data, and Compliance to ensure aligned acquisition.

Requirements

• 2-4 years hands-on experience executing and scaling high-performing Performance Marketing campaigns, ideally with a strong focus on Meta Ads and/or Google Ads within B2B or Fintech.
• Experience delivering robust test-and-learn programmes, with a specific focus on creative and user journey testing.
• Strong modelling and analysis skills using Excel and other analytics & visualization tools.
• Understanding of attribution, offline conversion tracking, and tagging.
• Familiar with HubSpot, Zapier, and basic no-code automation.
• Comfortable analyzing large datasets and implementing based on key insights found.

Nice to have

• Working proficiency with SQL.
• Exposure to Financial Promotions or regulated industries.

Culture & Benefits

• Full onboarding support and continued development opportunities.
• Options for flexible working.
• Regular social activities.
• Pension contributions and discretionary bonus scheme.
• Private health cover and life assurance.
• Family friendly policies including enhanced Maternity & Paternity leave.