Performance Marketing Manager

TL;DR

Performance Marketing Manager (Digital Marketing): Executing and optimizing marketing campaigns across digital performance channels for an internationally recognized B2B organization with an accent on ROI-based methods and data-driven approaches. Focus on managing paid social, search, PPC, and display activities, leveraging analytical tools for strategy and continuous improvement.

Location: Hybrid in London, United Kingdom

Company

hirify.global is a specialist agency that designs, builds, and runs bespoke in-house agencies and marketing ecosystems for brands globally, leveraging cutting-edge AI technology.

What you will do

• Implement and oversee acquisition efforts, supporting business growth through ROI-based and data-driven methods.
• Develop and manage performance marketing strategies aligned with business objectives and targets.
• Manage digital marketing activities across paid channels: social, search, PPC, and display.
• Conduct research and analyses on datasets to create effective program and campaign strategies.
• Optimize channel performance against KPIs and support budget allocation and spend management.
• Collaborate with Sales, Strategy & Planning leaders, and Creative teams to align marketing strategies with regional goals.

Requirements

• Proven experience in managing digital marketing campaigns and working with client-side and agency teams.
• Strong analytical skills with the ability to synthesize data into actionable insights.
• Excellent communication and presentation skills—both written and spoken.
• 5+ years of relevant digital marketing experience.
• B2B experience is essential.

Nice to have

• Experience in the pharmaceutical sector.
• Familiarity with Martech solutions.

Culture & Benefits

• Work as part of a wider team within a Digital Centre of Excellence.
• Be ambitious, imaginative, inspirational, always learning, and results-focused.
• Committed to creating an inclusive working environment where individual differences are valued and respected.
• Set ambitious environmental goals around sustainability with science-based emissions reduction targets.