Senior Integrated Campaigns Manager (B2B SaaS)

TL;DR

Senior Integrated Campaigns Manager (B2B SaaS): Leading the strategy, planning, and execution of full-funnel integrated campaigns for the North American market with an accent on driving brand awareness, demand generation, and measurable pipeline impact. Focus on balancing long-term brand building with performance-led demand and optimizing multi-channel media strategies for a B2B SaaS product.

Location: This role requires you to be based within commuting distance of our hubs. North America is one of our most important growth markets. We’re looking for a Senior Integrated Campaigns Manager to own and drive our campaign strategy, media and execution across the US. Company headquarters are in London and Boston, indicating a likely base in Boston for this US-focused role.

Salary: Anticipated base salary range is $136,000 - $160,000 per year.

Company

hirify.global (formerly Travelhirify.global) is an intelligent platform for travel and spend management, focused on automating time-consuming administrative tasks for businesses globally.

What you will do

• Lead strategy, planning, and execution of integrated campaigns for brand awareness, demand, and pipeline acceleration in North America.
• Design and deliver full-funnel, multi-channel campaigns across paid social, video, audio, OOH, digital, and CTV.
• Act as the North America media and market expert, partnering with agencies to define channel, audience, and investment mix.
• Collaborate cross-functionally with Digital Marketing, Creative, Product Marketing, Field Marketing, and external agencies.
• Define success metrics and KPIs, monitor performance, and optimize campaigns in-flight.
• Manage North American campaign and media budgets, ensuring efficient investment and clear ROI.

Requirements

• 7+ years’ experience in integrated marketing and campaign leadership, ideally within B2B SaaS or high-growth technology companies.
• Proven track record of delivering full-funnel campaigns in North America that drive measurable outcomes.
• Demonstrable experience across media buying and paid, earned, and owned channels (video, audio, OOH, CTV, digital).
• Experience managing brand and demand media budgets and implementing measurement approaches.
• Strong strategic thinking, project management skills, and creative standards.
• English: B2 required.

Nice to have

• Curiosity about AI-powered tools to enhance creativity, efficiency, and personalization in B2B marketing.

Culture & Benefits

• Competitive compensation and equity ownership.
• Generous allocation of 20 vacation days and 12 public holidays.
• Choice of three medical plans, company contributions, HSA, dental, vision, and Wellhub gym subscription.
• 401(k) plan with company matching contributions.
• 12-16 weeks’ paid parental leave and 16 paid hours per year for volunteering.
• Up to 20 "Work from Anywhere" days per year and a four-week, fully paid sabbatical after 5 years.
• Hybrid work model: 3 days a week in-person in a hub.

Hiring process

• Submit resume in English.