Marketing Manager (Scripted)

TL;DR

Marketing Manager (Scripted): Leading 360 integrated marketing campaigns across various media for hirify.global's brands and shows, with an accent on audience recruitment and retention, brand building, and market share growth. Focus on developing innovative creative solutions, managing cross-functional teams, and utilizing data for insightful campaign strategies and performance monitoring.

Location: Hybrid (London, UK)

Company

hirify.global has been a leader in branded television for over 30 years, entertaining the nation with diverse programming across multiple brands and platforms, and is part of BBC Studios.

What you will do

• Lead high-value and impactful 360 marketing campaigns to drive audiences to TV shows.
• Lead cross-functional teams and influence at a senior level.
• Develop innovative and creative solutions for brand differentiation in the marketplace.
• Champion the consumer by partnering with research and creative teams for insight-led campaigns.
• Manage relationships with external media and internal creative agencies.
• Hold budgetary responsibility, ensuring financial controls and forecasting.

Requirements

• Marketing experience in a similar role.
• Experience leading and managing 360 integrated campaigns across the full mix.
• Ability to analyze various data sources to build insightful briefs and plans.
• Experience building relationships and working with media and creative agencies.
• Digitally native with an understanding of evolving audience reach.
• Excellent communication, task management, and brief writing abilities.
• Workplace type: Hybrid in London.
• Employment Type: Fixed Term Contract.

Nice to have

• Experience working with MarTech and workflow systems.
• Active interest in marketing innovations within and outside the entertainment sector.

Culture & Benefits

• Collaborative and inclusive work environment.
• Opportunities to influence and persuade to drive business growth.
• Dynamic environment with varied roles and tight deadlines.
• Commitment to results and obsession with performance.
• Genuine passion for TV and content.
• Live the hirify.global values.

Hiring process

• Stage 1: Recruiter Phone Screen
• Stage 2: 1st Stage Video Interview
• Stage 3: 2nd Stage In Person Interview
• Stage 4: Offer