Lifecycle Marketing Manager (AI)

TL;DR

Lifecycle Marketing Manager (AI): Owning and optimizing the entire customer lifecycle for an AI-powered CommerceOS with an accent on standardization, automation, and high-touch personalization. Focus on building and managing email campaigns, developing lead nurturing strategies, and creating referral programs while tracking key lifecycle metrics.

Location: Remote (US)

Salary: $75,000–$125,000 base salary

Company

hirify.global is an AI-powered CommerceOS helping consumer brands manage omnichannel operations from $1M to $500M+ in revenue.

What you will do

• Own and optimize the entire Endless CRM (Hubspot), acting as admin and architect for deal and contact management.
• Build and manage email campaigns including product release announcements, educational nurture sequences, and event follow-ups.
• Develop and execute lead nurturing strategies that move prospects through the funnel systematically.
• Manage follow-up for all event attendees, demo participants, and content engagers.
• Create a referral program and execute on it, balancing automated flows with personalized asks.
• Amplify resources created by the content team through strategic email campaigns and lifecycle touchpoints.

Requirements

• 3-5+ years of lifecycle marketing, email marketing, or marketing operations experience.
• Hubspot power user, knowing the platform inside and out.
• Ability to craft compelling emails that feel personal, not like marketing spam.
• Understanding of when to automate and when a human touch is worth the extra effort.
• Highly organized and process-oriented, comfortable with hands-on campaign building and management.
• Comfortable working cross-functionally with sales, marketing, and product teams.

Culture & Benefits

• Full-time, remote position.
• Generous vacation policy and paid time off.
• Health, dental, and vision insurance.
• 401(k) with company match.
• Collaborative culture that values growth and work-life balance.