Director of Marketing (AI)

TL;DR

Director of Marketing (AI): Building and optimizing organic acquisition, content, SEO, community, and lifecycle marketing strategies with an accent on leveraging AI tools and automations to operate at scale. Focus on running experiments, deep analytical measurement, and building marketing functions from scratch at an early-stage company.

Location: Hybrid, 2 days/week in San Francisco, USA

Salary: $150,000–$175,000

Company

hirify.global is a digital health company founded and led by cancer patients, survivors, caregivers, and oncologists, transforming the cancer journey with a comprehensive self-advocacy toolkit.

What you will do

• Own organic acquisition by running experiments across SEO, content, community, and referral channels.
• Run the content engine, managing podcast, newsletter, blog, and social media, publishing 8-10 AI-assisted blog posts monthly.
• Build lifecycle marketing, creating email sequences and re-engagement campaigns in partnership with product for activation.
• Measure everything, setting up tracking, building dashboards, and running cohort analysis to know key metrics cold.
• Leverage AI at scale by using AI tools daily and building automations to operate at 3x the pace of a traditional marketer.

Requirements

• 5-7 years in consumer marketing, with at least 2 years at an early-stage startup as one of the first marketers.
• Proof of hands-on execution: 3-5 personally run marketing experiments with clear hypothesis, execution, measurement, and results.
• Deep analytical skills: ability to pull own data, build dashboards, and instantly recall CAC and conversion rates.
• AI-native workflows: daily use of AI tools and experience building running automations.
• Comfort with ambiguity, figuring out what works through experimentation without existing playbooks.

Nice to have

• Experience in high-trust, emotionally sensitive consumer categories.
• SEO experience with demonstrated rankings improvement.
• Community-building experience (Reddit, Discord, advocacy groups).

Culture & Benefits

• Meaningful equity in a startup.
• Comprehensive medical, vision, and dental insurance.
• Unlimited Paid Time Off (PTO).
• Opportunity to build the marketing function from scratch at a mission-driven company.
• Commitment to building a diverse and inclusive team.

Hiring process

• Apply with your resume.
• Share 3-5 marketing experiments you personally ran (with results).
• Describe your current AI workflow.