Senior Associate, Paid Media

Location: Toronto, Ontario, Canada

Company

hirify.global is a communications and marketing agency focused on trust, action, inclusion, collaboration, and client impact.

What you will do

• Support the development of strategic and tactical paid media plans aligned with client business goals.
• Set up, manage, and optimize campaigns across Meta, LinkedIn, TikTok, Reddit, Pinterest, Google Ads, and other platforms.
• Coordinate campaign details with cross-functional teams, third-party vendors, and media platforms.
• Analyze performance using advertising technology and data automation tools, maintaining quality, deadlines, and budgets across multiple accounts.
• Produce internal and external campaign reports and act as a day-to-day contact for account teams, vendors, and clients.
• Build industry relationships, share best practices, and contribute to continuous learning and business growth.

Requirements

• 3+ years of relevant paid media experience, preferably in an agency environment with a focus on paid social.
• Proven experience analyzing campaign performance and implementing optimization recommendations.
• Expertise with Meta Ad Manager, LinkedIn Campaign Manager, TikTok Ad Manager, and similar self-serve platforms.
• Strong data analytics, Microsoft Excel, PowerPoint, writing, editing, communication, and client interaction skills.
• Ability to manage multiple small or medium-sized projects, solve problems, work under pressure, and collaborate effectively.
• Working knowledge of web analytics platforms such as GA4.

Nice to have

• Experience with programmatic advertising and paid search.

Culture & Benefits

• Inclusive and collaborative workplace focused on diversity, equity, inclusion, and belonging.
• Opportunities to develop leadership skills, pursue stretch goals, and continue learning.
• Exposure to emerging technology, media partners, professional organizations, and industry best practices.