Programmatic Strategist (SaaS)

Location: Remote within Canada; Calgary, Montreal, Ottawa, Toronto, or Vancouver. This role requires permanent residence and current work authorization in the country of employment.

Company

hirify.global is a B2B performance marketing agency focused on generating revenue, pipeline, and qualified sales opportunities for SaaS and other B2B businesses.

What you will do

• Develop media strategies aligned with client objectives and coordinate campaign execution with internal teams.
• Build, launch, manage, and optimize programmatic campaigns across display, native, video, audio, and other channels.
• Use first-party and third-party data for audience targeting and segmentation.
• Monitor delivery and performance, troubleshoot campaign issues, and maintain pacing toward goals.
• Prepare performance reports, derive actionable insights, and present recommendations to clients.
• Collaborate with creative, analytics, and account teams while serving as a primary client contact.

Requirements

• 3+ years of programmatic experience at a publisher, advertising agency, or ad tech company.
• Hands-on experience building and optimizing campaigns in demand-side platforms, preferably The Trade Desk and DV360.
• Experience with programmatic media planning, buying, and measurement frameworks.
• Experience driving programmatic growth for B2B or SaaS clients with budgets exceeding $50,000 per month.
• Strong analytical, communication, collaboration, organization, and client-facing skills.
• Must permanently reside in Canada and have current Canadian work authorization.

Nice to have

• Experience in B2B marketing.
• Experience across both paid and organic marketing channels.

Culture & Benefits

• Fully virtual work from a home office with collaboration through Zoom and Slack.
• Medical, dental, vision, disability, and life insurance coverage, including employer-paid and dependent contributions.
• Mental and physical wellness benefits, including therapy, meditation, physical therapy, workouts, and primary care access.
• Unlimited paid time off with a two-week minimum, company holidays, birthday leave, year-end recharge, and paid parental leave.
• Retirement plan with a 3% company match, annual tenure-based bonus, and an annual company-wide retreat.