13 дней назад
Digital Marketing Manager (Paid Media)
75 700 - 80 000CAD
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Marketing Manager (Paid Media) (Google Ads/social media advertising): Building and optimizing multi-channel paid media campaigns across search, social, and display networks with an accent on campaign structure, targeting, creative development, and performance analysis. Focus on conducting A/B tests, interpreting campaign data, and driving ongoing improvements through bidding, targeting, and creative optimization.
Location: Markham, Canada; in-office role
Salary: CAD 75,700–80,000 annually
Company
Provides secure and sustainable automation solutions supporting digital transformation and business growth through digital and physical channels.
What you will do
- Manage and execute paid media campaigns across Google Ads, social media advertising, display networks, email, and other digital channels.
- Build campaign structures, manage ad creatives, configure targeting, and align messaging with brand guidelines.
- Monitor performance metrics, analyze trends, and identify optimization opportunities.
- Optimize targeting, bidding, creatives, and messaging to improve campaign effectiveness.
- Conduct A/B tests and use results to drive continuous campaign improvements.
- Coordinate with campaign managers, content creators, designers, agencies, and other stakeholders while reporting campaign performance.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ years of experience in digital advertising and paid media management.
- Proficiency with Google Ads, social media advertising, and display advertising platforms.
- Strong analytical, organizational, communication, and collaboration skills.
- Ability to manage changing priorities and multiple projects in a fast-paced environment.
- Ability to work in the Markham office.
Nice to have
- Experience with marketing automation platforms such as HubSpot, Marketo, Eloqua, or Pardot.
- Familiarity with CRM systems such as Salesforce or HubSpot CRM.
- Understanding of account-based marketing concepts and campaign workflows.
- Proficiency in Microsoft Office, especially Excel for analysis.
- Digital advertising certifications.
Culture & Benefits
- Smart Work practices support collaboration, productivity, and role-based flexibility.
- Access to a global 24/7 online learning platform.
- Inclusive employee communities and philanthropy opportunities.
- Comprehensive rewards covering wellness and work-life balance, including a referral scheme.
- Complimentary employee assistance support for mental health and wellbeing.
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