Senior Brand Liaison (Digital Marketing)

TL;DR

Senior Brand Liaison (Digital Marketing): Acting as a strategic single point of contact across brand, creative, digital, regulatory, and offshore delivery teams with an accent on structured collaboration, process oversight, and market-level prioritization. Focus on coordinating campaign planning, content production, web development, and ensuring compliance with healthcare regulatory guidelines.

Location: Onsite in Toronto, Canada

Company

hirify.global is a technology-led healthcare solutions provider focused on enabling healthcare organizations to be future-ready.

What you will do

• Serve as the dedicated Liaison for assigned brands or markets, coordinating across brand leads, AORs, channel owners, and delivery units.
• Lead a consistent intake process across Content, Web, and Campaigns, ensuring briefs are complete, feasible, and aligned with execution needs.
• Manage timelines, handovers, dependencies, and track deliverables across all stages of the project lifecycle.
• Collaborate with brands on campaign planning and market-level execution priorities, advising on technical setup and audience segmentation.
• Track in-campaign performance, extract insights with analytics partners, and suggest optimizations.
• Maintain production trackers, rate cards, and retainer logs, reporting on planned vs actual spend and delivery KPIs.

Requirements

• 8+ years in digital marketing, operations, or client services.
• 5+ years in the pharma/healthcare industry preferred.
• Experience across CMS, campaign automation platforms (Veeva, SFMC, Adobe, etc.), and web development tools.
• Strong track record in stakeholder management, campaign planning, and cross-functional coordination.
• Excellent communication in English is mandatory.
• Familiarity with Canadian regulatory guidelines such as PAAB.

Culture & Benefits

• Unique career experience that celebrates entrepreneurship, passion, innovation, collaboration, and empathy.
• Global fast-track career opportunities where you can grow along with hirify.global’s high-speed growth.
• Purpose-driven culture with customer obsession as the driving force.
• Commitment to Inclusion and Diversity, ensuring all employment decisions are based on business requirements, merit, and qualification.