Product Marketing Manager (SaaS)

TL;DR

Product Marketing Manager (SaaS): Driving product launches and marketing strategy for an omnichannel customer engagement solution with an accent on value proposition, messaging, and sales enablement. Focus on understanding customer needs and market insights to evolve product positioning and gain market share.

Location: Remote in the United States (California, Colorado, Massachusetts, New York, New Jersey, Oregon, Pennsylvania, Texas, Utah, Washington)

Salary: $130,000–$155,000 USD (New York and California base salary)

Company

hirify.global is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email.

What you will do

• Drive the go-to-market strategy and narrative for the product portfolio.
• Own and contribute to product and feature launches, coordinating cross-functional rollouts.
• Clearly articulate the product’s value, benefits, and use cases to a global audience.
• Create compelling messaging, positioning, narratives, and enablement materials.
• Enable and educate Sales on product positioning and how it solves customer pain points.
• Analyze market, competitor, customer success, and sales insights to inform the product roadmap.

Requirements

• 3+ years product marketing experience, ideally at a B2B SaaS or developer-tool company.
• Excellent written, verbal, and visual communication skills with insane attention to detail.
• Highly collaborative with a deep sense of ownership and accountability.
• Experience managing and executing cross-functional projects with a variety of stakeholders.
• A passion for understanding the customer, their needs, and how to best address them.

Nice to have

• Experience with a Product-Led Growth company.
• Experience with a global customer base and a freemium model.

Culture & Benefits

• Remote work as the default option in the United States.
• Competitive equity program and comprehensive, inclusive benefits.
• Emphasis on healthy life balance and kindness in all interactions.
• Focus on ownership, personal growth, friendliness, empathy, accountability, and collaboration.