TL;DR
Manager, Sales Enablement Marketing (Fintech): Shaping how the institution presents its business to business (B2B) message, products, and services to the market with an accent on go-to-market (GTM) strategies and compelling content development. Focus on leveraging digital marketing tools and AI-driven solutions to optimize sales processes and marketing strategies.
Location: Must be based in Tulsa, OK
Company
hirify.global has grown alongside its clients, offering tailored services and strategies for business, consumer, and wealth clients.
What you will do
- Define and execute B2B go‑to‑market (GTM) strategies.
- Lead pitchbook and proposal development across multiple segments.
- Own the rollout, configuration, and ongoing optimization of a centralized pitchbook platform.
- Partner with Sales Enablement and front‑line teams to support onboarding, education, and continuous improvement through feedback loops.
- Develop strategic content themes, thought leadership, testimonials, and high‑value client education across the customer lifecycle.
- Track marketing performance and deliver data‑driven insights to continuously improve GTM and enablement effectiveness.
Requirements
- Bachelor’s Degree in Marketing, Business, or related field.
- 8+ years experience in marketing, with significant exposure to B2B financial services or a combination of equivalent work-related experience.
- Proven expertise in go-to-market strategy, sales enablement, and content development.
- Proven ability to utilize digital marketing platforms, AI tools, and technology solutions to drive sales enablement and operational efficiency.
- Experience with CRM, marketing automation, and analytics platforms.
- Strong organizational skills to manage multiple initiatives, budgets, and timelines simultaneously.
Culture & Benefits
- Culture is rooted in its history, starting in 1910 as a regional capital source for the energy industry and evolving into a dynamic financial institution.
- Prioritize serving clients, fostering a positive work environment for employees, and making a meaningful impact in the communities served.
- Excellent training and development to support building the long term careers of employees.
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