Senior Partner Marketing Specialist

TL;DR

Senior Partner Marketing Specialist: Leading the strategy and execution of partner marketing programs to accelerate channel partner growth and success with an accent on developing enablement materials, co-branded content, and demand generation initiatives. Focus on driving partner engagement, optimizing marketing efforts, and aligning with internal stakeholders to scale partner programs.

Location: Remote (USA)

Salary: $97,000.00–$123,000.00

Company

hirify.global harnesses the power of video telematics and data analytics to transform fleet safety and operations.

What you will do

• Lead the strategy and execution of partner marketing programs for strategic channel partners.
• Plan and manage marketing campaigns, events, and initiatives to drive partner engagement.
• Develop enablement materials, co-branded content, and communication assets for partners.
• Serve as the key marketing liaison to selected partners, ensuring goal and messaging alignment.
• Collaborate with product marketing on messaging and launch plans for the partner ecosystem.
• Track performance against KPIs and make recommendations to optimize marketing efforts.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 4–8 years of experience in B2B marketing, with at least 3+ years in partner or channel marketing.
• Proven ability to develop scalable sales enablement tools and co-marketing campaigns.
• Excellent project management and organizational skills, able to juggle multiple initiatives.
• Strong communication skills with the ability to translate complex concepts.
• Data-driven mindset with experience in analyzing campaign results and optimizing for performance.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance options.
• Health Savings Account and Flexible Spending Accounts.
• 401(k) with company match.
• Flexible Time Off or Paid Time Off, plus 11 paid holidays and 1 inclusive holiday per year.
• Employee Well-Being program and Education Reimbursement Program.
• Commitment to building a diverse and inclusive workforce, providing reasonable accommodation for candidates with disabilities.