Director Of Marketing (SaaS)

TL;DR

Director of Marketing (SaaS): Owns the marketing-sourced inbound pipeline, partnering with Sales on outbound messaging to drive measurable revenue impact. Focus on refining positioning and messaging, creating high-intent content, and optimizing performance with data-driven insights to achieve marketing-sourced revenue goals.

Location: Hybrid role based in Park City, UT; Vancouver, BC; Denver, CO or Washington, DC, 3+ days/week in the office.

Salary: $155,000 - $200,000 a year.

Company

hirify.global works with consumer goods companies to manage supply and demand using a fast-growing, well-funded startup model.

What you will do

• Own inbound pipeline generation by designing and executing an integrated strategy across inbound, outbound, events, and partners.
• Refine positioning & messaging to translate features into clear value propositions that resonate with the target audience.
• Drive high-intent content including case studies, white-papers, website copy, email nurtures, and sales collateral.
• Partner hand-in-hand with Sales to ensure marketing delivers high-quality opportunities.
• Optimize & scale with data by analyzing performance from first touch through closed-won, improving conversion rates.

Requirements

• B2B SaaS Experience: 7+ years of marketing experience, with at least 2–3 years in a leadership role.
• Full-Stack Capability: Proven track record of owning multiple marketing functions.
• Pipeline-First Mindset: ​​Personally built and operated inbound programs that generated measurable marketing-sourced pipeline and revenue.
• Exceptional Writing & Storytelling: Can take a complex technical product and turn it into a simple, compelling story.
• Analytical Rigor: Experience with CRM and Marketing Automation tools (e.g., Salesforce, Marketo).
• Project Management Skills: Experience managing both internal team members and external contractors.