Director, Marketing (AI)

TL;DR

Director, Marketing (AI): Providing senior leadership and strategic direction for marketing efforts of AI-enabled B2B enterprise software, with an accent on demand generation, content marketing, and product launches. Focus on driving marketing innovation, optimizing program effectiveness, and aligning all activities with business goals.

Location: Hybrid (8 days/month) in one of the following hirify.global offices: New York NY, Glastonbury CT, Houston TX or Coppell, TX. Must be based in the USA.

Compensation: $165,400.00 - $295,600.00 USD

Company

hirify.global provides expert solutions, including AI-enabled B2B enterprise software for the ELM Solutions business.

What you will do

• Provide senior leadership and strategic direction to multiple marketing functions.
• Partner with Sales and Product teams for Sales Enablement, Client Programs, and Product Launches.
• Oversee the execution of high-impact marketing initiatives and develop long-term marketing strategies.
• Lead cross-functional teams to drive marketing innovation and excellence.
• Evaluate and optimize the effectiveness of marketing programs and campaigns, including AI tools.
• Manage relationships with top-tier industry partners and represent the marketing function in executive meetings.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 7+ years of progressive experience in B2B marketing roles, with 5+ years in a leadership capacity overseeing multiple marketing functions, preferably for Enterprise Software.
• Expertise in marketing best practices, including segmentation, digital marketing, search/SEO, and account-based marketing/ABM.
• Exceptional leadership skills to manage senior managers and high-level professionals.
• Proficiency in conducting extensive market analysis and operational analysis, advanced budgeting and financial oversight.
• Knowledge of integrating emerging technologies into marketing strategies, including AI tools.

Culture & Benefits

• Competitive benefits and programs including Medical, Dental, & Vision Plans, 401(k), FSA/HSA.
• Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave.
• Opportunity to drive innovation and stay ahead in marketing trends.
• Collaborative environment, partnering with Sales and Product teams.
• Commitment to a fair hiring process without the assistance of AI tools or external prompts.