Segment Marketing Manager (AI)

TL;DR

Segment Marketing Manager (AI): Building and scaling marketing programs for hirify.global's Commercial segment, spanning SMB, mid-market, and private equity-backed companies, with an accent on repeatable, scalable programs that drive pipeline and revenue. Focus on designing and executing multi-channel initiatives, analyzing performance data, and establishing the processes for engaging this segment at scale.

Location: Hybrid in New York City, NY or San Francisco, CA. Expectation to be in one of the offices at least 25% of the time.

Salary: $255,000–$255,000 USD (Annual Salary)

Company

hirify.global is a public benefit corporation focused on creating reliable, interpretable, and steerable AI systems.

What you will do

• Design, build, and execute repeatable marketing programs (events, webinars, workshops, digital campaigns) for the Commercial segment.
• Create scalable playbooks and program templates for consistent results across markets and quarters.
• Develop and execute demand generation strategies to drive pipeline across SMB, midmarket, and private equity-backed accounts.
• Partner closely with Commercial sales teams to align on priorities, goals, and engagement strategies.
• Orchestrate multi-channel campaigns, coordinating across digital, events, content, and partner channels.
• Manage program logistics end-to-end, from concept through execution to reporting and iteration.

Requirements

• 5+ years of B2B marketing experience, with a strong foundation in demand generation and program execution.
• Demonstrated experience building and scaling repeatable marketing programs from scratch (events, webinars, workshops, digital campaigns).
• Strong multi-channel marketing and project management skills.
• Experience partnering closely with sales teams to align on pipeline goals.
• Analytical mindset for measuring program impact and iterating based on data.
• Ability to create compelling content and thrive in a fast-paced, ambiguous environment.

Nice to have

• Experience marketing to SMB or midmarket segments.
• Background in tech, SaaS, or AI/ML companies.
• Experience with marketing automation and ABM platforms (e.g., 6sense, Demandbase, HubSpot, Marketo).
• Familiarity with the private equity ecosystem and portfolio company dynamics.
• Prior experience at a high-growth startup or scale-up environment.

Culture & Benefits

• Competitive compensation and benefits, with optional equity donation matching.
• Generous vacation and parental leave, along with flexible working hours.
• Lovely office space in San Francisco and New York City for collaboration.
• Visa sponsorship available, with reasonable efforts to secure visas.
• Commitment to building a diverse team and including a range of perspectives.
• Focus on highest-impact AI research, working as a single cohesive team.