Senior Event Marketing Manager (Beijing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Senior Event Marketing Manager (Mobile SaaS): Executing and leading unique hosted events in the Greater China Region with an accent on ideation, logistics, budget management, and cross-functional collaboration. Focus on driving brand awareness, optimizing opportunities, and ensuring effective messaging across channels.
Location: Beijing, China. Travel: 30%.
Company
is a market-leading mobile SaaS company focused on growing revenue, customer satisfaction, and brand awareness across the Greater China Region.
What you will do
- Execute marketing plans for offline activities and brand marketing to meet overall business goals in the Greater China Region.
- Lead the planning and production of unique hosted events (e.g., MAMA, ChinaJoy) from ideation, logistics, and budget to partner coordination, vendor selection, branding, documentation, and follow-up.
- Collaborate effectively with stakeholders across Sales, Customer Success, Product, and Global Marketing Teams.
- Work closely with other internal marketing functions including PR/Social, Paid Media, and Branding to ensure high-efficiency cross-functional collaboration.
- Manage agencies and Points of Contact throughout GCR, ensuring effective and consistent messaging while constantly measuring and optimizing results.
- Constantly evaluate, prioritize, and optimize opportunities as they arise.
Requirements
- Native Chinese speaker.
- Advanced proficiency in written and spoken English.
- Bachelor’s degree with a track record of academic excellence.
- 5+ years of event marketing experience, with proven experience managing significant brand-owned summits in the B2B or high-tech field.
- Self-starter with high proactivity, able to work independently and lead initiatives in a rapidly growing company with a startup mindset.
- Highly detail-oriented with exceptional organizational, time management, and negotiation skills.
Nice to have
- Experience in the mobile, digital marketing, and/or advertising space.
- Working experience in global agencies and in-house event marketing.
Culture & Benefits
- A culture built on grit, curiosity, and heart, where team members challenge each other to grow and support one another as mentors.
- Opportunity to grow your career by working on numerous projects for a market-leading mobile SaaS company.
- Work in a dynamic environment, being creative, data-driven, and an independent self-starter.
- Be part of a team with an All-In spirit, focused on learning fast and taking risks to drive marketing programs to the next level.
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