UA Team Lead (Mobile Gaming)

TL;DR

UA Team Lead (Mobile Gaming): Design and implement user acquisition strategies for mobile games with an accent on driving growth, player retention, and engagement. Focus on data-driven optimization of campaigns, cross-functional collaboration, and M&A audits for inorganic growth.

Location: Fully Remote (Europe)

Company

hirify.global is a French company specializing in mobile game publishing, with over 50 games released and a billion downloads, ranking among the top 15 publishers worldwide.

What you will do

• Design and implement robust user acquisition strategies aligned with business objectives.
• Regularly review and optimize performance metrics across all UA campaigns and channels.
• Work in close coordination with Product, Creative, and ASO teams to ensure successful campaigns.
• Improve automation strategies and capabilities by providing product feedback for tools.
• Contribute to the development and improvement of internal BI, Data Analysis, and Reporting dashboards.
• Participate in M&A audits and due diligence for inorganic growth acquisition strategy.

Requirements

• Significant experience in a senior user acquisition role within the gaming sector with a proven track record.
• English native or fluent: excellent written and oral communication skills.
• Ability to interpret data and analytics to optimize user acquisition strategies.
• Strong project management skills and ability to manage multiple priorities.
• Data-driven and Growth mindset with excellent analytical skills.
• In-depth understanding of gaming industry dynamics, including trends and player behaviors.

Culture & Benefits

• 27 days paid time off per year.
• Full remote policy with optional access to offices in Paris.
• Dynamic multicultural environment.
• Opportunity for strong impact on performance and sustained personal development.
• Certified Great Place to Work and Happy at Work, ensuring a good balance between performance and well-being.