Display And Paid Social Manager (Online Marketing)

TL;DR

Display And Paid Social Manager (Online Marketing): Strategic and operational management of performance campaigns across multiple paid channels with an accent on Meta, TikTok, LinkedIn, and SEA. Focus on defining channel strategies, developing advanced audience strategies, and leading creative briefing processes.

Location: Berlin. This role operates under a hybrid working model.

Company

hirify.global is a leading European digitalization partner for small and medium-sized businesses, offering cloud infrastructure, hosting, web presence, e-commerce, and online marketing tools across Europe and North America.

What you will do

• Own strategy and execution for performance campaigns across Meta, TikTok, LinkedIn, and SEA, plus additional paid social channels.
• Define channel strategies, testing roadmaps, and budget allocation to drive scalable performance.
• Set KPIs, build optimization frameworks, and steer performance using a performance-first approach.
• Develop advanced audience strategies and translate insights into clear recommendations for senior stakeholders.
• Act as the central point of contact for paid media, aligning Marketing, Creative, Product, and Data teams.
• Lead creative briefing processes and manage projects end-to-end.

Requirements

• 3-5 years experience in Display, Paid Social, and Performance Marketing.
• Deep hands-on expertise in Meta Ads, TikTok Ads, and ideally SEA, with practical experience running multi-channel setups.
• Strong analytical mindset, comfortable defining KPIs, building reporting, and making data-driven decisions.
• Proven experience developing audience strategies across the full funnel.
• Track record managing external agencies and senior stakeholders with clear, structured communication.
• Strong project ownership, able to run complex workstreams end-to-end across multiple teams.
• Fluency in English and German both written and spoken.

Culture & Benefits

• Hybrid working model and flexible working hours through trust-based working.
• Modern office space with very good transport connections (at some locations a subsidized canteen and various free drinks).
• Various employee discounts for activities and products.
• Employee events such as summer and winter parties, as well as workshops.
• Numerous training and development opportunities.
• Various health offers, such as sports and health courses.