Regional Marketing Manager (Energy & Utilities)

TL;DR

Regional Marketing Manager (Energy & Utilities): Developing and executing marketing strategies for regional growth initiatives across North America, localizing global campaigns, and expanding product awareness. Focus on delivering high-impact marketing programs in B2B technical industries, driving demand generation, and conducting market research to support commercial goals.

Location: Based at Camlin’s Norcross, Atlanta office. Ability to travel across the region for events and team meetings (<20%).

Company

Camlin is a global technology leader developing revolutionary products for power, rail, and various scientific sectors, operating in over 20 countries worldwide.

What you will do

• Develop and execute regional marketing strategies for North America aligned with global objectives.
• Localize global campaigns and create compelling content across digital, social, and physical channels.
• Drive qualified pipeline growth and revenue acceleration through integrated multi-channel campaigns.
• Plan, coordinate, and execute industry events, trade shows, seminars, and conferences.
• Conduct market research to understand customer needs, industry trends, and competitor positioning.
• Collaborate with sales leadership to provide tools, messaging, and support strategic pursuits.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related technical field.
• 5+ years of experience in B2B marketing, ideally within utilities, energy systems, industrial technology, or other technical sectors.
• Demonstrated success in developing regional marketing strategies and executing multi-channel campaigns.
• Experience managing trade shows, technical events, or industry conferences.
• Strong understanding of digital marketing tools, CRM/marketing automation platforms (e.g., HubSpot, Salesforce), and analytics.
• Excellent written and verbal communication skills (English).

Nice to have

• Experience working in global matrix organizations.
• Prior experience and knowledge of monitoring equipment, associated asset management software (SaaS solutions), and managed services for energy and utilities.
• Skills in content creation, graphic design, or media production.

Culture & Benefits

• Focus on high-quality engineering and design to create market-leading products and services.
• Belief in creating value for customers by solving difficult problems.
• Strong, customer-centric culture that fosters a supportive environment.
• Values collaboration, believing in people, innovation, and continuous learning.
• Committed to equal employment opportunity.