Regional Marketing Manager (Energy & Utilities)

Location: Peachtree Corners, Georgia, United States; based at the Norcross, Atlanta office. Travel across North America for events and team meetings may be required, up to 20%.

Company

hirify.global is a global technology company developing engineered products and services for the power, rail, energy, and scientific sectors, with operations in more than 20 countries.

What you will do

• Develop and execute North American marketing strategies aligned with global objectives and regional sales priorities.
• Localize global campaigns and value propositions, and deliver regional campaigns across digital, social, and physical channels.
• Create localized content such as brochures, case studies, presentations, proposals, social posts, and digital assets.
• Drive demand generation through integrated email, digital, event, content, advertising, and account-based marketing campaigns.
• Plan and coordinate trade shows, seminars, conferences, webinars, roadshows, and customer workshops.
• Partner with sales and product marketing on market insights, competitive positioning, sales enablement, proposals, and strategic account initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related technical field with proven marketing experience.
• At least 5 years of B2B marketing experience, ideally in utilities, energy systems, industrial technology, or another technical sector.
• Experience developing regional marketing strategies and executing multi-channel campaigns.
• Experience managing trade shows, technical events, or industry conferences.
• Strong knowledge of digital marketing tools, CRM and marketing automation platforms such as HubSpot or Salesforce, and analytics.
• Excellent written and verbal communication skills, strong organization, and the ability to manage multiple projects simultaneously.

Nice to have

• Experience working in global matrix organizations.
• Knowledge of monitoring equipment, asset management software, SaaS solutions, and managed services for the energy and utilities industry.
• Content creation, graphic design, or media production skills.

Culture & Benefits

• Customer-centric environment focused on high-quality engineering, design, and innovation.
• Collaborative culture guided by teamwork, continuous improvement, active listening, and responsible decision-making.
• Supportive environment with opportunities to work across regional and global marketing organizations.