Sr. Marketing Manager, Mega Projects (B2B Marketing)

Location: Hybrid in North Andover, Massachusetts, United States; office attendance required Monday–Wednesday and remote work available Thursday–Friday. Travel up to 20% may be required.

Salary: $125,000–$142,000 yearly.

Company

hirify.global develops products and smart, connected water solutions for residential, commercial, and industrial customers, with a focus on safe, sustainable water systems.

What you will do

• Develop and execute integrated marketing plans for the Megaprojects segment, including data centers, semiconductors, EV/battery, commercial construction, and industrial markets.
• Partner with Sales, Product Management, Business Development, Training, and regional marketing teams to align programs with commercial objectives.
• Lead multi-channel campaigns across digital, social media, email, events, public relations, content marketing, and customer engagement channels.
• Support account-based marketing, product launches, commercialization initiatives, sales enablement, and customer education programs.
• Lead customer research, interviews, testimonials, market analysis, competitive assessments, and thought leadership initiatives.
• Manage agencies, vendors, budgets, events, KPIs, campaign performance, and recommendations for improving marketing effectiveness.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• At least 7 years of experience in marketing, marketing communications, product marketing, strategic marketing, brand marketing, demand generation, or a related discipline.
• At least 3 years of experience leading people, projects, programs, or cross-functional initiatives.
• Experience with B2B marketing, customer engagement, integrated campaigns, account-based marketing, digital marketing, customer journeys, and lead generation.
• Strong project management, analytical, communication, presentation, and prioritization skills, plus experience managing agencies, vendors, and marketing budgets.
• Proficiency with CRM, marketing automation, and analytics platforms; employment eligibility, background checks, and pre-employment testing are required.

Nice to have

• Experience in data center, semiconductor, EV/battery, commercial construction, or industrial markets.
• Experience with Salesforce, Marketo, HubSpot, Pardot, SEO, SEM, GEO/AEO, digital advertising, or content marketing.
• Experience developing thought leadership programs and supporting direct or channel sales organizations.
• MBA or advanced degree in Marketing, Business Administration, Communications, or a related field.

Culture & Benefits

• Team-oriented and supportive work environment based on integrity, accountability, continuous improvement, innovation, transparency, and collaboration.
• Medical and dental coverage, retirement benefits, family-building benefits, and paid maternity and paternity leave.
• Ten paid holidays, paid time off, professional development opportunities, and educational reimbursement.
• Fitness reimbursements and employee discount programs.