Director, Product Marketing (SaaS)

TL;DR

Director, Product Marketing (Ecommerce): Leading go-to-market strategies for a commerce network, amplifying product value and driving market adoption with an accent on competitive positioning and value propositions tailored to key personas and industries. Focus on market research, competitive analysis, and client insights to inform strategic decision-making and product roadmaps.

Location: Remote (US)

Salary: $160,000-$245,000 per year

Company

hirify.global is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences.

What you will do

• Lead cross-functional go-to-market planning for new product launches and feature updates.
• Drive market adoption by collaborating with Marketing to design demand-generation campaigns and content marketing strategies.
• Develop compelling messaging frameworks and competitive positioning tailored to key personas and industries.
• Conduct in-depth market research, competitive analysis, and client interviews to identify market trends and opportunities.
• Develop comprehensive enablement materials and partner with Sales Enablement teams to train Sales and Client Success teams.
• Build, develop, and inspire a team of product marketing professionals.

Requirements

• 10+ years of product marketing experience, including at least 5 years in a senior leadership role, with proven success in high-growth SaaS or technology organizations.
• Demonstrated ability to drive end-to-end go-to-market strategy, messaging, and campaign execution.
• Strong experience partnering with Marketing teams to design campaigns and produce assets for demand generation and thought leadership.
• Proven ability to work seamlessly with Product, Sales, and Client Success teams to align on priorities and deliver business results.
• Strong analytical skills, with a track record of leveraging data to guide strategy and optimize performance.
• Exceptional ability to influence stakeholders and communicate value across all levels of the organization.

Nice to have

• Bachelor’s degree in Marketing, Business or a related field; an MBA is preferred.
• Prior experience in a Private Equity-backed organization and familiarity with high-velocity and enterprise SaaS GTM motions.
• Understanding of SaaS product functionality and buyer needs in key verticals such as e-commerce, retail, or technology.

Culture & Benefits

• Remote-first working conditions with generous time off and wellness days.
• Industry-competitive compensation and total rewards benefits.
• Medical, dental and vision benefits starting on Day 1.
• A 6% 401(k) match.
• Access to the Calm app and the Employee Assistance Program.
• $65/month Remote work stipend for internet.