User Acquisition Manager (Gamedev)

TL;DR

User Acquisition Manager (Gamedev): Leading user acquisition strategy and performance-based media buying on SDK ad networks, social and programmatic platforms with an accent on creatives, budget allocation and ROI. Focus on identification and development of new partner and platform opportunities to drive increased performance over time.

Location: Barcelona, Spain

Company

hirify.global brings people together through the power of play as a global leader in interactive entertainment.

What you will do

• Lead user acquisition strategy and performance-based media buying on SDK ad networks, social and programmatic platforms.
• Work closely with product teams, senior stakeholders, and network account managers.
• Conduct thorough analysis and cooperate with in-house design team on new concepts.
• Assist in forecasting and management of a multimillion-dollar budget.
• Identify and develop new partner and platform opportunities to drive increased performance over time.
• Perform analysis to spot opportunities and trend changes for the UA activities.

Requirements

• 4+ years of managing ad network campaigns.
• 2+ years in mobile user acquisition and KPI driven analysis.
• Experience launching new games/ apps and maintain multiple live products at scale.
• Deep understanding of 3rd party tools including MMPs, market research platforms and ad networks.
• Experience and knowledge of mobile and ad tech; from a gaming developer, or agency perspective.
• Expert with excel functions (v-lookup and pivot tables).

Nice to have

• SQL knowledge preferred.
• Mobile gaming and free to play experience.

Culture & Benefits

• Committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout the organization.
• Providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments to ensure their full participation in the job application or interview process.