Head of PLG (Product-Led Growth)

TL;DR

Head of PLG: Owns self-serve and PLG to maximize revenue from the micro segment by designing product-led flows from acquisition to retention. Focus on optimizing post-signup journeys and setting rules for human touchpoints to achieve high revenue impact.

Location: Barcelona/Prague or Remote in Europe

Salary: $28 million Series B investment

Company

hirify.global is an AI-powered business communication platform helping sales and support teams make customer experience the greatest competitive advantage for driving more revenue.

What you will do

• Own PLG as a revenue engine, taking end-to-end ownership of the self-serve / PLG funnel for micro customers.
• Design and continuously refine the post-signup journey, reducing time-to-first-value and fixing funnel drop-offs.
• Define and iterate on “when to human” rules, using behavioral signals to introduce human touchpoints where they have the highest incremental revenue impact.
• Lead a PLG team of ~2–3 software engineers with a high-velocity, test-and-learn mindset, maintaining a sharp, prioritized PLG roadmap.
• Partner across Marketing, Sales, CS, RevOps, and Data to make PLG a company-wide revenue engine.

Requirements

• You’ve owned or significantly influenced self-serve / PLG funnels and can point to specific wins (e.g. +X% trial-to-paid, +Y% NRR, reduced churn, faster activation).
• You know how to design or co-design clean, intuitive onboardings that get users to value quickly.
• Strategic, but hands-on, able to define a PLG strategy and roadmap, and just as happy to rewrite a paywall, spec a test, or refine a signup step.
• You’re data- and experiment-driven, fluent in funnels, cohorts, and A/B tests.
• You thrive in cross-functional environments, enjoy collaborating with Marketing, Sales, CS, and RevOps to make PLG a company-wide revenue engine.

Culture & Benefits

• 1-1 Coaching sessions with our resident communications advisor.
• Leaders Academy & Learning and Development Budget.
• Unlimited Paid Time Off (with guidelines).
• Flexible working hours and Recharge Fridays once per quarter.
• Virtual & physical team buildings and Company merchandise.

Hiring process

• Initial Chat: Meet Josef, our CPTO.
• Case Study Presentation.
• Culture Bar Raiser Call with the CMO.