Product Lead (Analytics)

TL;DR

Product Lead (Analytics): Building and owning all analytics products within a marketing automation cloud/CDP with an accent on business metric decomposition, revenue attribution, and AI-powered recommendations. Focus on transforming customer insights into scalable product capabilities and ensuring high quality of analytics methodology and UX.

Location: Remote-first, available worldwide. Travel for onboarding (~2 weeks) is preferred and co-funded.

Company

A leading Marketing Automation Cloud and Customer Data Platform (CDP) serving major brands across the CIS region, helping companies unify and activate customer data to drive revenue through personalized marketing.

What you will do

• Build measurable success stories by driving product adoption and improving key metrics.
• Act as the quality gate for analytics, validating data correctness, methodology, and UX.
• Transform one-off consulting insights into scalable product capabilities (workflows, templates, automated recommendations).
• Adopt the product vision, break strategy into actionable increments, and communicate priorities.
• Provide clear product direction to engineering and design, mentor talent, and contribute to hiring.

Requirements

• Proven experience launching a successful B2B analytics product with paying customers.
• Strong hands-on data skills, including SQL and Excel / Google Sheets.
• Ability to personally dig into data to validate hypotheses and identify issues.
• Consulting mindset to diagnose problems and propose action plans with clients.
• Russian at professional or native level is required.

Nice to have

• Experience in CRM marketing / MarTech.
• Experience building AI-driven data products.

Culture & Benefits

• Ambitious vision to build an expert system from goals to actions, with AI embedded.
• Transparent culture with high autonomy and strong customer feedback loops.
• Flexible schedule and unlimited vacation.
• Equipment provided (MacBook, monitors, headphones).
• Well-being program for education, healthcare, psychotherapy, sports, or travel.
• Self-development support with co-funding for courses and coaching.
• Multiple employment formats possible (Payroll / contractor / self-employed).

Hiring process

• Zoom screening interview with a Hire5 recruiter.
• Short written test task.
• Soft-skills interview (3 competencies; STAR/case format).
• Technical interview (analytics/product depth; STAR/case).
• Team interview (chemistry / meet the team).