Growth Manager (Fintech)

TL;DR

Growth Manager (Account Based Marketing): Leading the design, execution, and optimization of tailored Account-Based Marketing (ABM) campaigns to drive business growth with an accent on identifying high-value customer segments, defining messaging strategies, and ensuring measurable results. Focus on building and managing multi-channel ABM campaigns, utilizing HubSpot for workflows and automation, and continuously improving performance through data analysis and A/B testing.

Location: Hybrid, based in London, UK

Company

hirify.global is the UK’s fastest growing financial technology (Fintech) firm, focused on helping established SMEs.

What you will do

• Lead end-to-end planning and delivery of personalized ABM campaigns across multiple channels.
• Analyse large datasets to identify promising customer segments and define messaging strategies.
• Build and manage A/B testing programs to refine campaign performance.
• Partner with Sales teams to align messaging and ensure effective customer engagement.
• Establish tracking and reporting frameworks to measure campaign performance and deliver insights to stakeholders.

Requirements

• Proven experience designing and delivering ABM or highly targeted multi-channel campaigns at scale.
• Strong analytical and problem-solving skills for data-led marketing strategies.
• Skilled in building and managing A/B tests.
• Comfortable using HubSpot or similar CRM and marketing automation platforms.
• Excellent communication and influencing skills.
• Work in a hybrid model from the London office, UK.

Culture & Benefits

• Full onboarding support and continued development opportunities.
• Options for flexible and hybrid working.
• Regular social activities.
• Pension contributions, discretionary bonus scheme, private health cover, and life assurance.
• Family-friendly policies including enhanced Maternity & Paternity leave.
• Diverse and inclusive work environment.